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Market Research
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Registration and production reports
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- Vehicles volumes, colours, etc.
- Production prognosis, countries, etc.
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Model selection
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- Model selection, vehicle type
- Standard equipment
- Options, materials
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Customer Clinic
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- What do people like? What don’t they like?
- Their suggestions and proposals
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Trendscouting
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- Looking at other industry trends
- What does the end user want?
- Retro design, colours, textures, feel
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